Coca-Cola - Food Fest

Audiovisual Production & Influencer Strategy

To celebrate the Paris 2024 Olympic Games, Coca-Cola created a unique culinary experience, a 1 000 m² pop-up food festival set in the heart of the Aérogare des Invalides. From June 21 to August 11, ten chefs from around the world took visitors on a journey through global cuisines, celebrating authenticity, creativity, and craftsmanship.

We managed the entire audiovisual content production to promote the event and highlight each dining space. A comprehensive mission: budget management, influencer strategy, identification and coordination of chefs and content creators, and supervision of on-site production teams.

A large-scale project, matching the magnitude of the most-watched event in the world.

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